In February 2016, Google unveiled a new Glass headset and announced that it would soon offer a suite of standalone products.
The new product was the Glass suite, a collection of eyewear and accessories that offered the user the ability to interact with other Glass users through their Glasses.
By the end of the month, Google had also revealed the first of its standalone Glasses, the Glass Eye.
The Glass Eye was priced at $999 and included a suite and a smartphone with a built-in camera.
While Google’s Glass is not yet available in stores, the company has partnered with eyeware companies like Brooks Brothers, Urban Outfitters, and Nordstrom to make the first standalone Glass.
Glass has a unique design and is designed to make it easier to carry around in your pocket and also to be more comfortable in front of a screen, said Paul Knaus, VP of product at eyewave.
“The Glass Eye is a companion that you can carry around with you, which means that it’s very light, which is really good for long-distance travel.”
The Glass eye is the first product from a new partner, UrbanOutfitters.
Knauses said that UrbanOutfits first glasses were developed for military service members who use their own glasses, but he said the partnership with Google will give veterans and first responders access to Glasses that they didn’t have before.
“They’ve got the experience and they know the needs of military members,” Knaes said.
“They want to know where their friends are going to be, and how they’re going to meet up, and who’s going to come over and talk to them, and so they really feel comfortable using Glass.”
Knaus said that while UrbanOutwearters is not an eyewash company, the partnership was a way to bridge the gap between the wearable eyewears and the eyewas already available to veterans.
“This is really a good thing for the military because they’ve got military glasses that they’ve been using for years and years and they need to be able to wear them,” he said.
While UrbanOutfitting’s first Glasses are currently limited to the military, Knauss said that he expects the company to expand its Glasses with more partners, including the U.S. military.
Kanaus said he believes the relationship between the military and Glass is the most important factor that could influence the adoption of the Glass wearable.
“It is important that veterans and military personnel are comfortable with the idea that they can carry a piece of Glass in their pocket and use it in the field,” he added.